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How are smell and memory connected?

  • Writer: MSCENTS
    MSCENTS
  • Sep 29, 2020
  • 1 min read

How often have you walked into a store, restaurant, hotel or other building and smelled something that takes you right back to a pleasant time in your life? Perhaps it’s the smell of freshly-baked cookies, a certain type of flower, a loved one’s perfume, or any number of things.


One of the leading triggers of memory is smell, and having the right scents and smells in your place of business can trigger pleasant feelings and memories in clients and customers. This can affect their mood, their emotions and create a better experience.


At MSCENTS, we are Scenting experts who work with you to select a scent that perfectly matches your brand and business. Triggering the right memories with the right scents is a delicate science. The right memories will make your place of business one in which clients and customers will enjoy themselves and want to spend more time.

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